Rhino-Rack Gears Up for Adventure: Supporting the Renault Duster Launch in Australia
The new, 'new'.
As the all-new 2025 Renault Duster makes its bold entrance into the Australian market, all eyes are on this compact SUV that’s set to shake up the off-road segment. Positioned as a capable rival to the Suzuki Jimny and priced to undercut the Subaru Crosstrek, the Duster is already turning heads — and Rhino-Rack is proud to be right there in the spotlight, outfitting the vehicle with a rugged edge.
In collaboration with Renault and the Ateco Group, Rhino-Rack played a pivotal role in preparing the Duster for its pre-release dealer and media preview, hosted on a 4WD track at Eastern Creek. The feedback was instant and electric. “We went back to the office and showed the MD both cars and he is super keen to show the 4WD on Saturday with all the gear,” said a member of the Renault team.
From rooftop carriers to practical load-carrying solutions, Rhino-Rack’s accessories not only elevated the vehicle's appearance, but also reinforced the Duster’s adventurous DNA. With prominent placement in media features from CarExpert, WhichCar, CarsGuide, 4x4 Australia, Carsales, and DiscoverAuto, the result was powerful brand exposure that felt less like product support and more like co-starring in the main act.
Availability
The Duster is hitting markets now with dealerships ready from August 2025. Our fits are soon to be available with all accessories seen available and in stock online and in stores.
The Power of Teamwork
The behind-the-scenes story is just as impressive as the glossy images making their rounds online. Across teams, Rhino-Rack staff put aside competing priorities to bring the Duster to life. From fitment trials to last-minute changes and media prep, the work was relentless — and it paid off.
“This is a small win and a reason to celebrate quietly,” one team member said. “It’s what teamwork really means — and it hasn’t gone unnoticed.”
As the Duster prepares to roll into showrooms, Rhino-Rack is already looking ahead. With growing momentum in OEM, fleet, and commercial sectors — both locally and abroad — this isn’t just another product fitment. It’s a signal of what’s to come when partnerships are powered by agility, shared purpose, and a love of adventure.